
A great label isn’t just seen…it’s felt, remembered and cherished.
Your product is special- its packaging should be special too. Partner with us today and bring your brand to life.
Your Print Artists Since 1888
At Peacock Bros., we bring over 130 years of craft and innovation to the art of label and packaging design. From self-adhesive labels to custom cartons and tags, we help brands across Australia and New Zealand stand out, creating packaging that not only looks exceptional but connects with customers on an emotional level.
Every label we produce is a collaboration between technology and artistry. Partnering with leading material suppliers, we manufacture locally using the latest printing techniques in our Melbourne, Sydney, Brisbane and Auckland facilities, ensuring vibrant colour, perfect detail, and consistent quality every time.
Whether you’re crafting a premium wine label, launching a new FMCG range, or refreshing your brand packaging, our team understands what it takes to make your product impossible to overlook.
Stand out from the crowd.
Feeling like your labels and packaging aren’t doing your product justice?
We get it.
We’re passionate about working with brands to elevate their labels and packaging, making them stand out.


Stand out from the crowd.
Feeling like your labels and packaging aren’t doing your product justice?
We get it.
We’re passionate about working with brands to elevate their labels and packaging, making them stand out.
Our packaging captures and holds attention from the moment it arrives in your customer’s hands.
We’ll collaborate with you and your designer to develop a solution that captures the essence your brand. The only limit is your imagination.
Self-adhesive printed labels
We specialise in the creation of custom self-adhesive labels giving enhanced the shelf presence and lifting the customers emotional connection to your product.
Label, sachet, carton, shrink sleeve, pouch sachet & stick pack printing
Elevate your brand with Peacocks’ precision printing for labels, sachets, cartons, shrink sleeves, pouch sachets, and stick packs.
Printed packaging
Primarily servicing the pharmaceutical, cosmetic, FMCG and beverage industries, we produce high-quality lithographic (offset) cartons with in-line cold foiling available for those looking to elevate their cartons to the next level.
Gluing and leaflet insertion
The latest in gluing technologies (within inline code readers) allows for all forms of glued folding cartons including, straight line and crash lock designs.
Printing enhancements & embellishments
Our finishes include Conventional Coating and UV finishes, Inline Cold Foiling, Hot Foil Stamping and various Celloglaze options.
Concept design / R&D
Computer-Aided Design for carton folding, and we partner with graphic designers to assist in the pre-press process and collaborate on the design.
Connected packaging & brand protection solutions
Packing and tracing high value goods through the supply chain has never been more important. Manufacturers, distributors and retailers all want confidence that what they are providing customers is correct and of the highest quality.
Self-adhesive printed labels
We specialise in the creation of custom self-adhesive labels giving enhanced the shelf presence and lifting the customers emotional connection to your product.
Label, sachet, carton, shrink sleeve, pouch sachet & stick pack printing
Elevate your brand with Peacocks’ precision printing for labels, sachets, cartons, shrink sleeves, pouch sachets, and stick packs.
Printed packaging
Primarily servicing the pharmaceutical, cosmetic, FMCG and beverage industries, we produce high-quality lithographic (offset) cartons with in-line cold foiling available for those looking to elevate their cartons to the next level.
Gluing and leaflet insertion
The latest in gluing technologies (within inline code readers) allows for all forms of glued folding cartons including, straight line and crash lock designs.
Printing enhancements & embellishments
Our finishes include Conventional Coating and UV finishes, Inline Cold Foiling, Hot Foil Stamping and various Celloglaze options.
Concept design / R&D
Computer-Aided Design for carton folding, and we partner with graphic designers to assist in the pre-press process and collaborate on the design.
Connected packaging & brand protection solutions
Packing and tracing high value goods through the supply chain has never been more important. Manufacturers, distributors and retailers all want confidence that what they are providing customers is correct and of the highest quality.
Print finishes offering endless possibilities.
The cherry on top, your label’s finishing touches can be the difference between blending in and standing out. We’ll work with you to achieve the perfect look and feel for your brand.

Hot Foil Stamping
A printing method of relief printing in which metallic foils are transferred to a surface at high temperatures. Hot foil stamping provides a premium look to your design.

Cold Foil
Enables coloured foil areas to be applied to synthetic materials.

Embossing / Debossing
Adds dimension and depth to your label with a raised surface within a particular area or design. Embossing / Debossing is only available on paper based material.

Spot Machine Gloss
Enhances the design and colour of your label with a spot gloss area applied to your design.

High Build Screen
This screen-printing method creates a gloss or matt built-up effect on your label, adding depth to the final look of your label. Digital High Build Screen: Enables a variable screen high build.

Textured Varnishes
Applies texture to your label without the use of embossing by using a grain varnish.

Gloss Laminate
Enhances the colour and increases durability of your label with an all-over encapsulating gloss finish.

Matt Laminate
Uses this matt finish for a modern natural look colour and increases durability of your label with an all-over encapsulating matt finish.

Anti-Scuff Matt Laminate
Looks like matt laminate but is more resistant to marks and scuffs. Ideal for designs with dark backgrounds.

Soft Touch Laminate
Provides a soft velvet matt look and feel. Great for premium products.

Rough Touch Laminate
Provides a rough texture matt look and feel. Great for adding texture to premium products.

Textured stocks and various substrates
Add character and appeal through a wide choice of paper and other materials to print upon.
Your craft deserves more than ink; it deserves a printing partner who understands your story.
From concept to completion, we collaborate with packaging designers and businesses to push creative boundaries, offering tailored solutions that enhance branding, reinforce authenticity and leave a lasting impression.
We blend cutting-edge technology with a deep understanding of materials, textures and finishes to create premium, story-driven labels and packaging that brings your brand to life.And the proof is in the pudding.
Take a look at our award-winning labels, recognising the efforts of our highly skilled team.


Bella Spritz


Cut the Tux


Ned’s Reds


Lover Gin
Let’s print something unforgettable.
Reach out to us today to learn more about what makes our labels so special.

















